Short: Startup sales teams evolution
Thoughts coming off calls with founders seeking advice about how to restructure her sales team to meet current challenging atmosphere:
'23-'24 Startup Sales Teams:
- Micro, fully-independent squads.
- AE leads. Sets targets for BDRs, CX, and potentially SEs.
- 4-5 people: winning new biz, locking in recurring deals, & ensuring customer happiness simultaneously.
- Rapid info & comm exchange.
- VP oversees; AEs turn into mini-CEOs.
- 1 enablement serves multiple squads. Tailored solutions, unique needs met.
- Team drives the entire cycle: lead gen, opp qual, closing deals.
- Nimble, lean, effective.
- Underperforming? Swift disband & reassemble.
Oh, and let them drive marketing too! 😲 😊
Sounds insane? Not for a compact, swift, self-reliant powerhouse!
All they need is the right #software ...
Category
- Sales Efficiency